BLOG

majenta Blog

Innovation backed by years of localization expertise.

April 24, 2024

Steven Bussey

Modern Day QA in Localization: The Synergy Between Humans and Advanced Technology

As industries continue to globalize, the realm of localization emerges as a critical factor in ensuring content resonates with diverse audiences. Localization, which encompasses the adaptation of content to meet the linguistic, cultural, and regulatory nuances of different regions, has become more intricate and demanding. Quality Assurance (QA) in localization is no longer relegated to […]

Read More

April 9, 2024

Steven Bussey

The Dawn of a New Era in Localization: How Artificial Intelligence is Shaping the Future

Localization, the process of adapting content to meet the language, cultural, and other requirements of a specific target market, has historically been a meticulous and time-consuming task. But as the world becomes ever more connected, the demand for localization explodes across industries. From tech giants to small businesses, the ability to speak the customer’s language—literally—is […]

Read More

April 9, 2024

Steven Bussey

Best practices in localization: Do they still apply in the age of AI?

In the grand ballet of global commerce, translation and localization are the unsung heroes, enabling companies to pirouette across linguistic barriers and land in markets worldwide with grace. Long-standing best practices in the field—a meticulously choreographed sequence of terminology management, style guides, multi-step quality assurance processes, and adherence to open standards—have ensured that cultures and […]

Read More

April 9, 2024

Steven Bussey

The Power of Open Standards in Localization: Promoting Innovation, Flexibility, and Collaboration

In the world of localization and global communication, open standards are the linchpin that sustain innovation, ensure interoperability, and enhance accessibility. They are the underlying framework that allows content creators, translators, and technologists to work together seamlessly in a system free from the constraints of proprietary formats. This blog delves into the myriad facets of […]

Read More